Last Updated: [20 July 2026]

Welcome to SimEasy (“we”, “our”, “us”). SimEasy is a brand operated by BSR MOBILES.

Your privacy is important to us. This Privacy Policy explains how we collect, use, store, and protect your personal information when you visit our website, communicate with us on WhatsApp, or purchase our products.

By using our website or placing an order, you agree to this Privacy Policy.

1. Business Information

Business Name: BSR MOBILES

Brand Name: SimEasy

GSTIN: 33KGFPS7006R1ZM

Registered Address

BSR MOBILES

GROUND FLOOR, No.7/78, RAJESWARI LAY OUT,

BEGEPALLY, HOSUR, Krishnagiri, Tamil Nadu, 635126

Email: support@simeasy.in

WhatsApp: +91 74488 99669

2. Information We Collect

We may collect the following information:

Personal Information

Full Name

Mobile Number

Email Address

Shipping Address

Billing Address

PIN Code

Order Information

Phone Model

Products Ordered

Payment Status

Order History

Technical Information

When you visit our website, we may automatically collect:

IP Address

Browser Type

Device Information

Operating System

Pages Visited

Date & Time of Visit

Cookies

WhatsApp Information

When you contact us through WhatsApp, we may collect:

WhatsApp Number

Chat History

Images or Videos shared by you

Product Preferences

Customer Support Requests

3. How We Use Your Information

Your information may be used to:

Process your orders

Deliver products

Verify payments

Respond to customer enquiries

Provide WhatsApp support

Improve our products and services

Send order updates

Send courier tracking information

Prevent fraud

Comply with legal obligations

4. Marketing Communications

We may send promotional offers, product launches, discounts, or updates through:

WhatsApp

SMS

Email

You may opt out of promotional communications at any time by contacting us or replying with “STOP” where applicable.

5. Payment Information

We do not store your debit card, credit card, UPI PIN, or banking credentials.

Payments are securely processed by trusted third-party payment providers.

6. Sharing of Information

We do not sell your personal information.

We may share your information only with trusted third parties necessary to operate our business, such as:

Courier & Logistics Partners

Payment Gateway Providers

Cloud Hosting Providers

WhatsApp Business API Provider

Customer Support Tools

Legal Authorities when required by law

7. WhatsApp Business API

We use the WhatsApp Business API to communicate with customers.

By contacting us on WhatsApp, you consent to receiving messages regarding:

Orders

Shipping Updates

Customer Support

Payment Confirmation

Product Information

Promotional messages will only be sent in accordance with applicable laws and WhatsApp policies.

8. Cookies

Our website may use cookies to:

Improve website performance

Remember user preferences

Measure website traffic

Enhance user experience

You may disable cookies through your browser settings; however, some features of the website may not function properly.

9. Data Security

We implement reasonable technical and organizational measures to protect your information against unauthorized access, alteration, disclosure, or destruction.

However, no method of electronic transmission or storage is completely secure, and we cannot guarantee absolute security.

10. Data Retention

We retain your personal information only for as long as necessary to:

Fulfil your order

Provide customer support

Meet legal and tax obligations

Resolve disputes

Enforce our agreements

11. Your Rights

Subject to applicable law, you may request to:

Access your personal information

Correct inaccurate information

Update your details

Delete your personal information (where legally permissible)

Withdraw consent for marketing communications

To make a request, please contact us using the details below.

12. Children’s Privacy

Our website and services are not intended for individuals under the age of 18.

We do not knowingly collect personal information from children.

13. Third-Party Links

Our website may contain links to third-party websites.

We are not responsible for the privacy practices or content of those external websites.

We encourage you to review their privacy policies before sharing any personal information.

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time.

Any changes will be published on this page with the revised “Last Updated” date.

15. Governing Law

This Privacy Policy shall be governed by the laws of India.

Any disputes shall be subject to the jurisdiction of the competent courts located in Hosur, Tamil Nadu, India.

16. Contact Us

If you have any questions regarding this Privacy Policy or how we handle your personal information, please contact:

BSR MOBILES

Brand: SimEasy

GROUND FLOOR, No.7/78, RAJESWARI LAY OUT,

BEGEPALLY, HOSUR, Krishnagiri, Tamil Nadu, 635126

GSTIN: 33KGFPS7006R1ZM

Email: support@simeasy.in

WhatsApp: +91 74488 99669